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9/5/2012: Mission Critical: Fall Event Video Checklist
September 5, 2012 @ 3:00 pm - 4:00 pm| FREE
Fall comes only once a year, and for many nonprofits, this season is make-or-break in terms of annual marketing, outreach and development efforts. In this 1 hour webinar, attendees will learn how to strategize, budget, plan and accomplish the video recording of autumn-only live events, including fundraisers, board meetings, stakeholder gatherings, press conferences, etc. We will discuss the pros and cons of using in-house resources versus professional video services. We will touch on legal issues like liability, copyright and when appearance releases are and are not necessary. To wrap up, we’ll briefly review putting your Videos on YouTube for public distribution.
- How to set up a mission-related video capture calendar
- Key do’s and don’t’s for web video
- Ways to solicit VIP’s for on-camera appearances
- An introduction to putting your video on YouTube
- Linking your Youtube video to your nonprofit website
Roberto Mighty has written and produced 65 half-hours of network affiliate and independent television, shot scores of nonprofit presentations and has over 100 videos on YouTube. He is Founder and Principal of Celestial Media, a Boston area company that specializes in web video production. Currently producing independent projects for Harvard University, he received his Master of Fine Arts in the Visual Arts from Lesley University and is Adjunct Professor in the Department of Visual and Media Arts at Emerson College, Boston, and also teaches at Boston University’s Center for Digital Imaging Arts.
Celestial Media was founded in 1998. The company specializes in producing web videos and interactive multimedia. Nonprofit clients include Harvard Medical School, Argosy Foundation, Berklee College of Music, Boston Foundation and many others. We advocate using a PBS documentary style approach. Our high-definition production teams consist of a Producer, Writer, Videographers, Editor and Graphic Designer.