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4/11/2012: After The Gift: How To Build A Satisfied, Loyal Donor Base
April 11, 2012 @ 3:00 pm - 4:00 pm| FREE
Everything you do after someone makes their first donation will determine if they will give that all-important second gift. 50-80% never do. And this is costing you money. Why? Because it’s much more expensive to find a new donor than it is for you to keep a current donor. This webinar will explain the reasons donors often stop giving to your organization and what you can do to change that.
- What donors expect when they donate and how you can meet those expectations
- How you can increase the satisfaction, commitment, and trust of your supporters
- Concrete strategies for increasing the number of donors who continue giving year after year
A fund development expert with a passion for social change, Funding Change founder Tina Cincotti gives grassroots groups the skills, tools, training, and confidence they need to raise more money while building stronger relationships with their supporters.
With nearly 15 years experience, Tina specializes in fundraising assessments and evaluations; creating strategic development plans; writing solicitation appeals, newsletters, annual reports, and online content; improving donor relations and donor communications; coaching executive directors and staff new to development; and motivating boards to be more engaged in fundraising.
Funding Change gives grassroots groups access to the same knowledge and the same successful fundraising techniques that many big charities can afford to have in-house. But without having to pay to have that expertise permanently on staff. Funding Change specializes in working with small nonprofits and has a particular focus on assisting grassroots groups working for social change.