2/20/2013: How To Create A Newsletter That Donors Read and Respond To

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All times are Eastern.
Start:
February 20, 2013 3:00 pm
End:
February 20, 2013 4:00 pm
Cost:
FREE
Category:
,

View This Session’s Archive Here

Are you spending precious time putting a newsletter together only to be disappointed by dismal results? Join us for this info-packed webinar to learn how to create a newsletter that communicates, educates, and raises money. You’ll learn how to plan content, what to include, and what to leave out. We’ll also talk about how to decide if your newsletter should be digital or print.

Takeaways:

  • Understand the difference between a traditional communications function and an integrated marketing communications function…and know which your organization needs
  • How to set a clear intention for your newsletter
  • How to plan content for your reader
  • What to include and what to leave out

Sandy ReesSandy Rees, CFRE, is a nonprofit fundraising coach and consultant who specialized in showing nonprofit leaders how to raise the money of their dreams. She is an AFP Master Trainer and regularly leads workshops on a variety of topics for organizations around the country and around the world. Sandy is the author of the books “Fundraising Buffet,” “Simple Success Fundraising Plan,” and “Get Fully Funded: How to Raise the Money of Your Dreams.”
GetFullyFundedGetFullyFunded is a one-stop solution for all things fundraising for the small shop. Take classes, find books and materials, and get coaching to find solutions to your fundraising challenges.
2/20/2013: Realize Your Mission: How to Use Employee Engagement to Reach Your Goals