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11/13/2012: Extreme Social Media Makeover: Nonprofit Edition!
November 13, 2012 @ 3:00 pm - 4:00 pm| FREE
During this life-changing session, we’ll not just talk, but actually DO a mind-blowing demonstration of at least 25 killer tools to get tons of online traffic and revenue for your nonprofit. They are virtually all quick and easy (they better be or there’s no way we’ll get through them all!) and free. See how to instantly transform your nonprofit into a powerhouse!
“Content is king!” That’s the key to success on the web today. To remain relevant, you must create dynamic, compelling content. This can not only drive far more online visitors your way, but entice them to do all kinds of things you want them to do: stay on your site, return to your site, donate and support you in other ways, and refer your organization to their friends and family – initiating exactly the sort of viral marketing that can exponentially expand your fundraising and other outreach efforts.
We’ll explore how to decide which content to create, how to create it (even without typing a single keystroke!), create eye-catching headlines, post your content to blogs, social media, and websites, tweet about it, Facebook, develop irresistible free offers, create landing pages for people to sign up for those offers, use search engines to drive boost traffic, launch campaigns to gain more leads and increase the quality of those leads, and much more! For each of the 25+ steps, we’ll discuss what to do, why to do it, and what tangible and intangible benefits you should expect. More importantly, for each step we’ll actually demo a cool tool enabling you to quickly, easily, and in most cases for free, implement that tool. Each tool may blow your mind. Altogether… well, you might want to wear a hat!
- Understand how social media can help them raise more money, drive more traffic, and produce other desirable outcomes
- Identify specific social media tools to achieve these objectives
- Know how they can implement and exploit each of these tools easily and without technical skills
|Allan Pressel is founder/CEO of PowerSite123 (formerly CharityFinders), which helps nonprofits and for-profits create world-class websites, social media, and online marketing to further their mission. PowerSite123’s unique technology enables any organization to have its own powerful website quickly, affordably, and with no technical skills required.
Allan has done thousands of presentations for the nonprofit and business community worldwide, almost always to rave reviews. Allan has been designated as one of the world’s leading e-philanthropy speakers. Allan is the co-author of Internet Management for Nonprofits. He was given the Volunteer Service Award by President George W. Bush.
Previously, Allan was co-founder of i-Cube, which had a highly successful IPO, and was later acquired by Razorfish. i-Cube helped large corporations through software/web development.
Prior to founding i-Cube, Allan was a technology strategy consultant at Arthur Anderson and First Consulting Group. Allan holds an M.B.A from UCLA, and is an All-American springboard diver.
|Powersite123 helps small- to mid-sized organizations create beautiful, interactive websites integrated with marketing programs to:
– Help drive traffic
– Convert leads
– Generate revenue
Now you can have access to powerful functionality, such as the ability to collect funds securely within your site (not on a 3rd party site!), build a database of constituents, facilitate search engine optimization, sell products, register people for events, and manage your own content. By providing your constituents with lots to see and lots to do, your website and marketing can make you money, not just cost money.