10/3/2012: How to Overcome Your Board’s Fear of Fundraising, Once and for All

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All times are Eastern.
Start:
October 3, 2012 3:00 pm
End:
October 3, 2012 4:00 pm
Cost:
FREE
Category:
,

View This Session’s Archive Here

The purpose of this webinar is to think systematically through the process of getting your board involved with fundraising. We’ll discuss how to help your board understand and overcome their fears; explore and act on their passions and become dedicated ambassadors, advocates and askers.

Takeaways:

    Master the right language for:

  • The two things board members are most afraid of, and how to overcome them.
  • The two things board members must understand to embrace fundraising.
  • The three ways we go wrong when asking board members to raise funds.
  • How to do a better job making board assignments.
  • How to get every board member raising money.

Claire AxelradClaire Axelrad, J.D., CFRE has 30 years of frontline development and marketing leadership experience working for arts, education, health/social services and community organizations in all aspects of resource development, strategic fundraising planning, marketing communications and strengthening boards and volunteers. Named by AFP/GGC as the “Outstanding Fundraising Professional of the Year” in 2010, her passion is instilling an institution-wide culture of philanthropy to further the vision, mission and values of the organization in service to the community. She participates in mentor programs and teaches in such areas as development/marketing integration; nonprofit management; strategic planning; board development; legacy development; major gift stewardship; annual giving donor identification and cultivation; succeeding with special events and engaging supporters in giving conversations.
Axelrad Social Benefit ConsultingAxelrad Social Benefit Consulting specializes in nonprofit management, marketing and fundraising consultation: (1) Assessing challenges; (2) Creating strategic plans with an eye to increasing revenues and efficiencies; (3) Assuring plan implementation in a manner that amplifies effectiveness; (4) Nurturing innovation and growth, and (5) Building successful teams through hiring, mentoring, coaching, teaching and engaging internal/external stakeholders. Areas of focus include constituent centered service, strengthening individual, business and foundation partnerships; generation of new sources of revenue; cost savings; integration of marketing across multiple channels; creation of supportive infrastructures to improve efficiency, and outcome evaluation.
10/3/2012: Nonprofit Boards and Effective Governance