Online engagement leads to action, and that’s what every organization wants from social media usage. Take your Facebook and Twitter engagement to the next level as we discuss proven tactics for increasing engagement. We’ll talk about the latest research that reveals when and how often to tweet and post Facebook status updates, what type of tweets and updates are most shared and commented on, who tweets, and why people share online. We’ll also discuss many real-life, specific engagement tactics from nonprofit organizations, including why these tactics were successful and how you can replicate them.
Takeaways:
- The best times and implementation tactics on Facebook and Twitter, according to the latest research
- Examples of how nonprofits are tweaking their Facebook and Twitter interactions to increase engagement.
- Concrete ideas for your nonprofit to use to increase Facebook and Twitter engagement
 Debra Askanase is the founder and Engagement Strategist at Community Organizer 2.0, a strategic social media consulting firm to nonprofit organizations. Debra holds a B.A. from Emory University and a M.B.A. in International Business from Bar Ilan University. Prior to founding Community Organizer 2.0, Debra worked for almost 20 years in the nonprofit field, originally as a community organizer and later as a program director, executive director and fundraiser.Debra has presented workshops at the Nonprofit Technology Conference and is a speaker and presenter at conferences worldwide. |
 Community Organizer 2.0 creates customized social media strategies, solutions, and training for nonprofit organizations. We approach social media strategically, developing custom strategies and approaches that support organizational short-term and long-term goals.Our award-winning blog, www.communityorganizer20.com, offers advice, strategies and opinions about using social media in the nonprofit sector. |
