Recruiting Board Members with LinkedIn

Millions of nonprofit board seats are open and need to be filled each year. Approximately 75% of nonprofits do not have any formal budget for recruiting board members or staff, according to the 2011 Nonprofit Employment Trends Survey.

Nonprofits need board recruiting tools that are easy to implement, cost efficient and, most importantly, connect them with the best people. Social recruiting — using social media to recruit staff — does just that. And LinkedIn does social recruiting best.

It’s not just a word of mouth game anymore. You can find excellent board candidates with the required skills and a passion for your cause by using LinkedIn. Organizations of all sizes are starting to do it already.

In this free webinar Bryan Breckenridge, LinkedIn’s Nonprofit Success Enabler and founder of LinkedIn Nonprofit Solutions will provide a few of the basics that nonprofits can use — at no or limited cost — to make their relationship research and board recruiting efforts more successful.

He’ll also offer stories of how he and other nonprofit leaders have used LinkedIn to recruit peers for the boards they’re on.

Takeaways:

  • Learn basics for using LinkedIn better as an organization.
  • Learn ways to find board members using LinkedIn.
  • Hear specific tips related to searching and sending “In-Mail” to prospective board candidates.





Bryan BreckenridgeBryan Breckenridge has helped organizations in the nonprofit and commercial sectors utilize technology to exceed their goals for over 14 years. He currently helps nonprofits meet their mission by utilizing LinkedIn to connect with future staff members, donors, constituents and one another. Bryan has vast expertise coaching and energizing people, selling to and supporting nonprofit and commercial sector customers, and designing and delivering sales training. Many of his employers have wanted to make him their Chief Belief Officer.

LinkedInLinkedIn is a business-related social networking site. Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. As of March 2011, LinkedIn reports more than 120 million registered users, spanning more than 200 countries and territories worldwide. The site is available in English, French, German, Italian, Portuguese, Spanish, Romanian, Russian and Turkish. Quantcast reports LinkedIn has 21.4 million monthly unique U.S. visitors and 47.6 million globally. In June 2011, LinkedIn has 33.9 million unique visitors, up 63 percent from a year earlier.

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